If You Can’t Write Anything Useful, Don’t Write Anything at All

It’s popular, in some circles, to deny the existence of writer’s block.

Butt in chair! Don’t wait for the muse! Treat writing like a job! they say.

They’re mostly right. Writers can usually conquer the blank screen by typing words in succession, asking ourselves what if? and then what happened? We can work ourselves out of a jam. That is, if we’re writing fiction.

activity adventure blur business
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You know when this “just do it” stuff doesn’t work–at least for me? When it comes to blogging.

I think the reason for this is that the blogging world has become so crowded that, if you do have a blog  and you want people to read what you write, you feel an enormous pressure to say something useful. Give readers a takeaway, an actionable step.

Right now.

I see a lot of bloggers copying other bloggers’ “useful ideas,” almost verbatim, because they’ve bought into this idea that the appearance of added value is more important than any sort of originality or creativity. The way to get readers, they’ve been told, is to do how-to posts.

  • Short ‘n’ sweet
  • Bullet points.
  • Two picture minimum.
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I, for one, cannot force myself to say something useful. Sometimes I do, but it’s often by accident. So I stare at the blank screen. I can’t think of a single thing to say that someone hasn’t already said.

This is not useful. There is nothing to take away.

But it’s true.