On Not Having a Plan (Or How Not to Quit Before You’ve Started)

Blogging is kind of like writing a novel.

Wait, I said kind of.

When you’re trying to nail down an idea for a story, one that will resonate with readers and have enough heft to be worthy of all those pages, your brain tells you to quit immediately. It tells you your ideas are, at best, lame, and, at worst, absolute garbage.

It’s not so different when you’re trying to think of things to blog about. I mean, really. What do people care if you can’t stop missing your grandmother–the one who wrestled with pancreatic cancer and taught you how to die? Or about the grit it takes to keep working on a project, day after day, when you have no guarantee it will end up being interesting or good. Or that when your Taiwanese neighbor collapsed suddenly two weeks ago, it changed your life.

adult agriculture alone attractive
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So, okay–

If I were to write a post about the top ten ways to manage your mornings, I might get some views. But I’m not interested in telling adults how to get things done because 1). they’re adults, and 2). everyone is doing what they can to get along.

Some experts say if you can’t think of ideas for your blog, you shouldn’t have one. That makes total sense. Except I write novels, and I know that if I were to quit because I don’t always know what I’m doing or because ideas slip out of my grasp like greased eels, well, I’d never write.

I’d never write.

Maybe you want to write, but the you feel like you can’t nail down a plan. I say, sit down and blog about the process of not knowing until things come into focus. Even if you’re the only one who reads your work (plus that one follower in Finland), you’re moving in the right direction.

A Way Out

Oh, my goodness. Just when I’d made up my mind I needed a couple or three social media accounts in order to build an author platform, Austin Kleon comes along and reminds me why I don’t want to.

The conundrum (and, yes, I know it’s boring to bring up) is that to be a creative with an audience, you have to find people who might benefit from your work. In today’s world, that means finding them online. But to find them, you have to spend time thinking up ways to virtually “connect” on social media when you’d rather be exchanging ideas with an actual person.

And, look, you have to make the connecting feel real. Not too real because that’s weird. But certainly not fake.

photo of women taking picture
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You have to do this while everyone else in the entire world is also connecting in the same giant room, at the same time, and you have to try not to feel too depressed that no one’s listening to anyone else.

It’s like going back to high school, only meaner, plus you will never graduate, and the principal is selling your data.

There’s got to be a better way to find your tribe. I don’t know what that way is. I’m just wanting to believe it exists.

Austin?