Blogging is kind of like writing a novel.
Wait, I said kind of.
When you’re trying to nail down an idea for a story, one that will resonate with readers and have enough heft to be worthy of all those pages, your brain tells you to quit immediately. It tells you your ideas are, at best, lame, and, at worst, absolute garbage.
It’s not so different when you’re trying to think of things to blog about. I mean, really. What do people care if you can’t stop missing your grandmother–the one who wrestled with pancreatic cancer and taught you how to die? Or about the grit it takes to keep working on a project, day after day, when you have no guarantee it will end up being interesting or good. Or that when your Taiwanese neighbor collapsed suddenly two weeks ago, it changed your life.
If I were to write a post about the top ten ways to manage your mornings, I might get some views. But I’m not interested in telling adults how to get things done because 1). they’re adults, and 2). everyone is doing what they can to get along.
Some experts say if you can’t think of ideas for your blog, you shouldn’t have one. That makes total sense. Except I write novels, and I know that if I were to quit because I don’t always know what I’m doing or because ideas slip out of my grasp like greased eels, well, I’d never write.
I’d never write.
Maybe you want to write, but the you feel like you can’t nail down a plan. I say, sit down and blog about the process of not knowing until things come into focus. Even if you’re the only one who reads your work (plus that one follower in Finland), you’re moving in the right direction.